Win Education in UK National Promotion Campaign of Malakhovsky Meat Processing Plant
In autumn 2013, the Malakhovsky Meat Processing Plant conducted the Win Education in England Promotion Campaign in order to support consumers’ loyalty. Anyone willing to do so could register the numbers from the stickers attached to the plant’s products on the promotion action’s website and win the tickets to the Experimentanium museum. The week leaders received iPad mini as a gift. The main winner who was defined via the lottery received an educational tour to the UK.