BlackBerry @ Chapurin fashion show
Several online and offline activities were implemented within the framework of the BlackBerry & Chapurin partnership. Designer Igor Chapurin developed a line of unique BlackBerry cases. The participants of a contest in social media were provided with an opportunity to visit the designer’s show and receive unique case as a gift. The show’s guests visited the BlackBerry demonstration zone at a magnificent hall of the City of Capitals Tower, Moscow City. Dima Bilan, Miroslava Duma, Elena Perminova, Vlad Topalov, Viktoria Lopyreva, Yana Rudkovskaya and other guests highly appreciated the results of collaboration between BlackBerry and Chapurin.